Sustainability Expo 2024

Pico was entrusted by Dhospaak, SX main organizer, with a significant role as a key contractor at the Sustainability Expo 2024 (SX 2024) for the fifth consecutive year, demonstrating our continued commitment to innovative and impactful event experiences. The event is held at the Queen Sirikit National Convention Center (QSNCC) from September 27 to October 6, 2024. With a commitment to excellence, Pico provide comprehensive services for 27 captivating booths, covering an impressive 2,700 square meters, that included design, construction, project management, operation, and logistics and transportation. This holistic approach ensured that every facet of the event was meticulously planned and executed, creating a seamless experience for exhibitors and attendees alike

This year's theme, "Good Balance, Better World," resonated throughout the event, emphasizing the urgent need for global sustainability action. Pico's contributions focused on bringing this message to life through interactive technology, which played a central role in enhancing the visitor experience, comprising an interactive game, touchscreens, an immersive theatre, an interactive speech-to-text feature, and an AI photo booth. Attendees were captivated by a range of applications showcased across several themed zones. These technological innovations not only engaged them but also underscored the importance of interactivity and connection in addressing global sustainability issues.

SEP Inspiration Zone reflected every aspect of the problems caused by rapid development and human activities, focused on the impact of human actions on the planet, and served as a hub for innovative ideas and solutions related to sustainability.

Better Living Zone promoted adapting to climate change and adopting sustainable lifestyles to achieve net-zero carbon emissions, and presented the future of sustainable transportation, including electric vehicles and autonomous vehicles.

ThaiBev Booth raised awareness of global water challenges and emphasized water resource management and sustainability initiatives related to water conservation and development under the concept of "Water of Life”.

SX 2024 was not just an exhibition; it was a sustainability platform. More than 120,440 visitors attended SX Main Exhibition. The theme "Good Balance, Better World" encouraged participants to take meaningful steps toward sustainability. As we reflect on the success of SX 2024, it is evident that the need for sustainability action has never been more critical, and Pico is proud to have been part of this impactful journey.